By RUPAL YADAV
Systems That Run Your Business, Not Spreadsheets
Department systems, apps, CRMs, ERPs, websites and automation, plus the AI content and consulting that turns them into growth. For businesses in India and worldwide.
001
how it works
One department, one interface, one workflow. Sales order → Invoice → Dispatch → Payment → Reports. Every step has a status, an owner and a history.
One department, one interface, one workflow. Sales order → Invoice → Dispatch → Payment → Reports. Every step has a status, an owner and a history.
002
services
Everything Your Business Runs On
Twelve services across building, systems, automation and growth. Pick one, or let me connect them into a single system.
01
SYSTEM BUILD
One custom system for a whole department: orders, invoices, dispatch, payments and reports in one place.
01
SYSTEM BUILD
One custom system for a whole department: orders, invoices, dispatch, payments and reports in one place.
01
SYSTEM BUILD
One custom system for a whole department: orders, invoices, dispatch, payments and reports in one place.
02
MOBILE & BUSINESS APPS
Apps your team and customers actually use, built around the way you already work.
02
MOBILE & BUSINESS APPS
Apps your team and customers actually use, built around the way you already work.
02
MOBILE & BUSINESS APPS
Apps your team and customers actually use, built around the way you already work.
03
WEB APPLICATIONS & SAAS
Web apps and SaaS products, from the first version to launch.
03
WEB APPLICATIONS & SAAS
Web apps and SaaS products, from the first version to launch.
03
WEB APPLICATIONS & SAAS
Web apps and SaaS products, from the first version to launch.
04
WEBSITES & LANDING PAGES
Clear, fast websites and landing pages that turn visitors into enquiries.
04
WEBSITES & LANDING PAGES
Clear, fast websites and landing pages that turn visitors into enquiries.
04
WEBSITES & LANDING PAGES
Clear, fast websites and landing pages that turn visitors into enquiries.
05
CUSTOM CRM
A CRM shaped around how you sell, so every lead and follow-up is tracked.
05
CUSTOM CRM
A CRM shaped around how you sell, so every lead and follow-up is tracked.
05
CUSTOM CRM
A CRM shaped around how you sell, so every lead and follow-up is tracked.
06
ERP DEVELOPMENT
Inventory, purchase, sales and accounts connected in one system.
06
ERP DEVELOPMENT
Inventory, purchase, sales and accounts connected in one system.
06
ERP DEVELOPMENT
Inventory, purchase, sales and accounts connected in one system.
07
CUSTOM INTEGRATIONS
Connect the tools you already use so data moves without copy-paste.
07
CUSTOM INTEGRATIONS
Connect the tools you already use so data moves without copy-paste.
07
CUSTOM INTEGRATIONS
Connect the tools you already use so data moves without copy-paste.
08
REVERSE ENGINEERING
Rebuild or extend an existing system, even when the original code or team is gone.
08
REVERSE ENGINEERING
Rebuild or extend an existing system, even when the original code or team is gone.
08
REVERSE ENGINEERING
Rebuild or extend an existing system, even when the original code or team is gone.
09
WORKFLOW AUTOMATION
Automate repetitive work like reminders, approvals, reports and follow-ups.
09
WORKFLOW AUTOMATION
Automate repetitive work like reminders, approvals, reports and follow-ups.
09
WORKFLOW AUTOMATION
Automate repetitive work like reminders, approvals, reports and follow-ups.
10
LINKEDIN PERSONAL BRAND FOR FOUNDERS
Positioning, content and engagement that make you the founder your industry already knows.
10
LINKEDIN PERSONAL BRAND FOR FOUNDERS
Positioning, content and engagement that make you the founder your industry already knows.
10
LINKEDIN PERSONAL BRAND FOR FOUNDERS
Positioning, content and engagement that make you the founder your industry already knows.
11
SOCIAL MEDIA MANAGEMENT
Consistent, on-brand posting and engagement across your channels.
11
SOCIAL MEDIA MANAGEMENT
Consistent, on-brand posting and engagement across your channels.
11
SOCIAL MEDIA MANAGEMENT
Consistent, on-brand posting and engagement across your channels.
12
BUSINESS CONSULTING
Find where time and money leak, and decide what to build first.
12
BUSINESS CONSULTING
Find where time and money leak, and decide what to build first.
12
BUSINESS CONSULTING
Find where time and money leak, and decide what to build first.
003
selected work
Systems I’ve Built
Real systems and websites in use today. Every system includes search & filters, status tracking, role-based access, exports and live dashboards.
01
BILLINGPRO: BILLING & ORDERS
Orders, invoices, dispatch and payments in one place, with a live status for every order.
01
BILLINGPRO: BILLING & ORDERS
Orders, invoices, dispatch and payments in one place, with a live status for every order.
01
BILLINGPRO: BILLING & ORDERS
Orders, invoices, dispatch and payments in one place, with a live status for every order.
02
BILLINGPRO: PRODUCT KNOWLEDGE BASE
A searchable product library the whole team can use, so answers don’t live in one person’s head.
02
BILLINGPRO: PRODUCT KNOWLEDGE BASE
A searchable product library the whole team can use, so answers don’t live in one person’s head.
02
BILLINGPRO: PRODUCT KNOWLEDGE BASE
A searchable product library the whole team can use, so answers don’t live in one person’s head.
03
LINKTRACK PRO: LINKEDIN CRM
Track connections, conversations and follow-ups so no lead goes cold.
03
LINKTRACK PRO: LINKEDIN CRM
Track connections, conversations and follow-ups so no lead goes cold.
03
LINKTRACK PRO: LINKEDIN CRM
Track connections, conversations and follow-ups so no lead goes cold.
04
DOLPHIN DEVICE: CLIENT WEBSITE
A product website for dolphindevice.com that explains the product clearly and brings in enquiries.
04
DOLPHIN DEVICE: CLIENT WEBSITE
A product website for dolphindevice.com that explains the product clearly and brings in enquiries.
04
DOLPHIN DEVICE: CLIENT WEBSITE
A product website for dolphindevice.com that explains the product clearly and brings in enquiries.
004
process
How a Project Runs
A clear scope before we start, regular check-ins while I build, and support after launch.
01
Discover
We map the department, the people and the tools you use today.
Discover
We map the department, the people and the tools you use today.
Scope
You get a written scope, timeline and price before any build starts.
02
Scope
You get a written scope, timeline and price before any build starts.
03
Build
I build in short cycles and show you working screens as they come together.
Build
I build in short cycles and show you working screens as they come together.
Review
You test it with real data, and we fix anything that doesn’t fit.
04
Review
You test it with real data, and we fix anything that doesn’t fit.
05
Launch & Support
We go live, train your team and stay on for support.
Launch & Support
We go live, train your team and stay on for support.
005
where to start
Not Sure Where to Start?
Pick the problem that sounds most like yours. That’s usually the right first project.
01
ORDERS LIVE IN SPREADSHEETS
Start with a System Build: one department, one interface, one workflow.
01
ORDERS LIVE IN SPREADSHEETS
Start with a System Build: one department, one interface, one workflow.
01
ORDERS LIVE IN SPREADSHEETS
Start with a System Build: one department, one interface, one workflow.
02
LEADS SLIP THROUGH THE CRACKS
Start with a Custom CRM that tracks every lead and follow-up.
02
LEADS SLIP THROUGH THE CRACKS
Start with a Custom CRM that tracks every lead and follow-up.
02
LEADS SLIP THROUGH THE CRACKS
Start with a Custom CRM that tracks every lead and follow-up.
03
YOUR TOOLS DON’T TALK TO EACH OTHER
Start with Custom Integrations so data flows on its own.
03
YOUR TOOLS DON’T TALK TO EACH OTHER
Start with Custom Integrations so data flows on its own.
03
YOUR TOOLS DON’T TALK TO EACH OTHER
Start with Custom Integrations so data flows on its own.
04
YOUR TEAM REPEATS THE SAME TASKS
Start with Workflow Automation for reminders, approvals and reports.
04
YOUR TEAM REPEATS THE SAME TASKS
Start with Workflow Automation for reminders, approvals and reports.
04
YOUR TEAM REPEATS THE SAME TASKS
Start with Workflow Automation for reminders, approvals and reports.
05
YOU NEED MORE ENQUIRIES ONLINE
Start with a Website or Landing Page built to convert.
05
YOU NEED MORE ENQUIRIES ONLINE
Start with a Website or Landing Page built to convert.
05
YOU NEED MORE ENQUIRIES ONLINE
Start with a Website or Landing Page built to convert.
06
YOU DON’T KNOW WHAT TO FIX FIRST
Start with Business Consulting and leave with a clear build plan.
06
YOU DON’T KNOW WHAT TO FIX FIRST
Start with Business Consulting and leave with a clear build plan.
06
YOU DON’T KNOW WHAT TO FIX FIRST
Start with Business Consulting and leave with a clear build plan.
007
testimonial
What They’re Saying
Tiffany Masson
Founder, Falkovia
Working with Rupal has been effortless. She's quick to respond, easy to collaborate with, and consistently brings strategic thinking I hadn't asked for but ended up needing. Her infographics have made dense governance concepts land in a single glance, and her ideas have made my LinkedIn presence stronger. If you want someone who thinks strategically and cares about performance, Rupal is the one.
Sanjiv Beri
Founder, HealthSpan
Finding someone who can write in your voice is genuinely hard. Finding someone who does it well? And that’s Rupal.
Her content sounds so authentically like the person she’s writing for that you’d never guess it wasn’t them. She’s a great listener, asks the right questions, and captures exactly how someone thinks and speaks, and then puts it on paper in a way that actually resonates.
Her writing style never feels generic, no recycled hooks, no copy-paste inspiration posts. Everything she writes has a specific person behind it and you can feel that when you read it.
Very easy and pleasant to work with. She gets the brief, she gets the voice, and she delivers.
Your content will be in really good hands.
Vanessa Anello
Director of Program Strategy & Growth
Rupal is an expert. I personally have learned so much from her and I am grateful for her continued presence in the personal and professional growth space. I’m not just a colleague but a FAN.
Anupam Rao
AI & Personal Branding Creator
I started LinkedIn from zero. No audience, no positioning, just ideas about AI and business sitting in my notes. Rupal helped me figure out what I should be known for and who I was writing for. Then she turned my messy notes on AI workflows and startup breakdowns into posts with sharp hooks, clear takeaways and a voice that actually sounded like me.
In 2 months, that content crossed 150K impressions. But the bigger shift was who it reached. Founders and operators started connecting and messaging me, and those conversations led to real opportunities.
The content got me seen. The strategy behind it got me taken seriously.
Jorge Calzada Zubiría
CEO, Grupo Caisa Inmobiliaria
Working with Rupal has completely changed the way I think about content.
She has that rare mix of strategic thinking and “on the ground” ghostwriting skill: she doesn’t just write content, she designs it as to actually perform. Rupal understands how to turn vague ideas into sharp, scroll-stopping hooks, and then shape them into human, relatable content.
What impressed me most is how she:
1. Identifies formats and templates that reliably perform (not just one-off virality)
2. Uses clear frameworks to extract your stories, experience, and authority
3. Translates all of that into simple, high-impact content that audiences actually engage that actually converts.
If you’re a founder or professional who knows you need to be visible on LinkedIn but don’t have the time or the words, Rupal is the person you want in your corner. Her ghostwriting doesn’t just “improve” your content; it turns your expertise into a real strategic asset.
I strongly recommend working with her.
Rachel Vecht
Founder Educating Matters
Rupal worked with me over a 3-month period to help prepare my LinkedIn content, creating infographics, sourcing videos to share and editing my own videos. During that period my account gained 1.5 million impressions, which was an increase of 331% versus the prior 3 months.
Rupal was an absolute pleasure to work with, so patient and caring. She really took the time to understand my requirements and the pain points of my audience. She did not mind all the back and forth and re-editing required to produce the best possible content. I would not hesitate to recommend her.
Dr. Jessica E. Samuels
Founder, EvolveCareer
I’ve had the opportunity to work with Rupal Yadav as a LinkedIn ghostwriter and social media growth strategist supporting clients within my business, and I highly recommend her to leaders looking to grow their visibility, authority, and engagement online.
What stands out about Rupal is her ability to combine strategic thinking with consistent execution. She understands how to create content that not only increases visibility, but also strengthens positioning and builds credibility over time.
In the past year alone, Rupal has generated:
→ 2.6M+ impressions
→ Reached 1.4M+ LinkedIn members organically
→ Built growth without relying on paid ads
Her client results have been equally impressive:
→ One client generated 536,566 impressions in 90 days with 860% growth
→ Another experienced 217% growth in a single week
She also brings hands-on experience growing social media communities from the ground up, including building Instagram pages that reached 13K and 6K followers respectively.
Rupal has been a valuable extension of my client delivery team, helping executives and founders create stronger LinkedIn visibility through thoughtful content strategy, ghostwriting support, and audience-focused messaging.
I would absolutely recommend Rupal to founders, executives, consultants, and growing brands looking for support with LinkedIn content creation, thought leadership, and social media growth strategy.
Tiffany Masson
Founder, Falkovia
Working with Rupal has been effortless. She's quick to respond, easy to collaborate with, and consistently brings strategic thinking I hadn't asked for but ended up needing. Her infographics have made dense governance concepts land in a single glance, and her ideas have made my LinkedIn presence stronger. If you want someone who thinks strategically and cares about performance, Rupal is the one.
Sanjiv Beri
Founder, HealthSpan
Finding someone who can write in your voice is genuinely hard. Finding someone who does it well? And that’s Rupal.
Her content sounds so authentically like the person she’s writing for that you’d never guess it wasn’t them. She’s a great listener, asks the right questions, and captures exactly how someone thinks and speaks, and then puts it on paper in a way that actually resonates.
Her writing style never feels generic, no recycled hooks, no copy-paste inspiration posts. Everything she writes has a specific person behind it and you can feel that when you read it.
Very easy and pleasant to work with. She gets the brief, she gets the voice, and she delivers.
Your content will be in really good hands.
Vanessa Anello
Director of Program Strategy & Growth
Rupal is an expert. I personally have learned so much from her and I am grateful for her continued presence in the personal and professional growth space. I’m not just a colleague but a FAN.
Anupam Rao
AI & Personal Branding Creator
I started LinkedIn from zero. No audience, no positioning, just ideas about AI and business sitting in my notes. Rupal helped me figure out what I should be known for and who I was writing for. Then she turned my messy notes on AI workflows and startup breakdowns into posts with sharp hooks, clear takeaways and a voice that actually sounded like me.
In 2 months, that content crossed 150K impressions. But the bigger shift was who it reached. Founders and operators started connecting and messaging me, and those conversations led to real opportunities.
The content got me seen. The strategy behind it got me taken seriously.
Jorge Calzada Zubiría
CEO, Grupo Caisa Inmobiliaria
Working with Rupal has completely changed the way I think about content.
She has that rare mix of strategic thinking and “on the ground” ghostwriting skill: she doesn’t just write content, she designs it as to actually perform. Rupal understands how to turn vague ideas into sharp, scroll-stopping hooks, and then shape them into human, relatable content.
What impressed me most is how she:
1. Identifies formats and templates that reliably perform (not just one-off virality)
2. Uses clear frameworks to extract your stories, experience, and authority
3. Translates all of that into simple, high-impact content that audiences actually engage that actually converts.
If you’re a founder or professional who knows you need to be visible on LinkedIn but don’t have the time or the words, Rupal is the person you want in your corner. Her ghostwriting doesn’t just “improve” your content; it turns your expertise into a real strategic asset.
I strongly recommend working with her.
Rachel Vecht
Founder Educating Matters
Rupal worked with me over a 3-month period to help prepare my LinkedIn content, creating infographics, sourcing videos to share and editing my own videos. During that period my account gained 1.5 million impressions, which was an increase of 331% versus the prior 3 months.
Rupal was an absolute pleasure to work with, so patient and caring. She really took the time to understand my requirements and the pain points of my audience. She did not mind all the back and forth and re-editing required to produce the best possible content. I would not hesitate to recommend her.
Dr. Jessica E. Samuels
Founder, EvolveCareer
I’ve had the opportunity to work with Rupal Yadav as a LinkedIn ghostwriter and social media growth strategist supporting clients within my business, and I highly recommend her to leaders looking to grow their visibility, authority, and engagement online.
What stands out about Rupal is her ability to combine strategic thinking with consistent execution. She understands how to create content that not only increases visibility, but also strengthens positioning and builds credibility over time.
In the past year alone, Rupal has generated:
→ 2.6M+ impressions
→ Reached 1.4M+ LinkedIn members organically
→ Built growth without relying on paid ads
Her client results have been equally impressive:
→ One client generated 536,566 impressions in 90 days with 860% growth
→ Another experienced 217% growth in a single week
She also brings hands-on experience growing social media communities from the ground up, including building Instagram pages that reached 13K and 6K followers respectively.
Rupal has been a valuable extension of my client delivery team, helping executives and founders create stronger LinkedIn visibility through thoughtful content strategy, ghostwriting support, and audience-focused messaging.
I would absolutely recommend Rupal to founders, executives, consultants, and growing brands looking for support with LinkedIn content creation, thought leadership, and social media growth strategy.
006
starter project
Start with One Project for $50
A small, real piece of work so you can see how I build before you commit to anything bigger.
Tell Me What You Want to Fix
Tell Me What You Want to Fix
Book a free 30-minute call. We’ll look at your process and agree on your $50 starter project.